Amadeus Innovates To Empower Indian Travel Consultants With Unmatched Range Of Solutions

Ahmedabad, September 8, 2009: Amadeus India, today, introduced a comprehensive range of software products and automated solutions that will significantly enhance the value offered by travel consultants across India. The new range of travel solutions will be delivered through the Amadeus GDS platform and will provide access to products from over 790 airlines, 262 hotel chains accounting for over 82000 properties and over 30 international car rental companies. In addition, the new range of solutions being introduced includes booking of Indian Rail tickets, a comprehensive self-booking tool for corporates & TMCs and a state of the art automated back-office system.

Commenting on the new product range, Ankur Bhatia, Director, Amadeus India said, "The global market environment has had its impact on the Indian travel industry too. Today, it is imperative for companies to innovate and deliver tailored solutions to not only sustain but potentially grow demand. As the market leader, Amadeus has consistently invested in developing solutions that enable and empower travel consultants to not only provide the required value add and improve efficiency but also generate new revenue streams. Our portfolio of solutions introduced today includes several industry firsts and I am confident that these will be widely accepted and utilized."

From a business destination to leisure travel opportunities, Gujarat offers a wide range of options for travellers. The state witnesses a large inflow of Non-Resident population during the religious festivities as well as a large percentage of Medical tourism and corporate travellers. With the development of 3 airports at Ambaji, Dwarka and Baroda (international airport) on the cards, the state also has plans to develop 3 film cities, a large number of 5 star hotels, clubs and resorts to attract inbound and domestic travellers and promote destinations within the state. Large corporate houses and business heads have already pledged an investment of close to INR 12, 00,000 for development of various projects, which will lead to an increase in tourism in the state. With such promise being shown in the tourism field, Amadeus has been working with over 780 active travel agents in Gujarat, capturing over 70% of the market share in the region, using their platform for booking tickets and expects to increase over the next six months to tap the expected growth in the market. In addition to this, the company also expects Amadeus Rail to provide significant growth, as a large set of consumers in smaller towns and cities in Gujarat do not have credit cards or internet access to book tickets on their own and prefer to travel by Rail.

Apart from providing the largest network of airlines and hotels, Amadeus GDS has further leveraged technology to enable travel consultants to book Net Rates through the Hotel Store Locator, provide a unique travel insurance solution and introduce a complete Graphic User Interface (GUI) solution for the Consolidator and Sub-agency Business that helps increase efficiency and time.

The new offerings in the product basket include solutions such as the Amadeus Fare solutions, Amadeus Ticket Changer, Traveltainment, Custom Desktop, AQC, Activities & Entertainment, CRM, Campaign Management, Call Centre Solution, Amadeus Scripting Solution, Amadeus services in the Non-Air world and Amadeus Rail.

Notes to editors

About Amadeus India

Amadeus India is the leader in technology and distribution solutions for the travel and tourism industry with a quality benchmark of being an ISO 9001:2008 company. With more than 53% market share in the Indian subcontinent, providing complete IT enabled services for the travel and tourism industry. Amadeus India is the market leader with more than 19,500 terminal installations, 9,052 agencies online in 248 cities across the region. Of the total GDS installations in the subcontinent, Amadeus is the clear market leader. Since it started operations in 1994, the company has established 40 offices including country offices in Colombo, Dhaka and Kathmandu.

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